PlayFootball
The Sports & Leisure Group operates sixteen new generation small sided football centres under the PlayFootball brand in the UK. Each PlayFootball Centre receives over 2,000 individual player visits per week, 20,000 across the group per week; that's 1 million individual visits per annum.
Tasked with supporting this new venture, Exstatik were appointed to extend the brand developed by their big brother agency Intermarketing across multiple digital channels. This resulted in the creation of a new website and branded eCRM email marketing.
Supporting The Sports & Leisure Group's plans to open more centres in the coming years, Exstatik continue to maintain and develop new ideas and initiatives in digital marketing including tactical viral campaigns and social marketing to ever widening audiences.
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